Entrepreneur
Feeds do not maximize your surprise; they regulate it — holding attention inside a narrow band that is never dull enough to release you and never strong enough to change you. What the thermostat spends is weather; what it prevents is climate. … Continue readingThe Surprise Thermostat
Facebook and Google compete for your attention. They create and manage experiences to capture and hold your attention. They sell your attention, not your data. They collect and use data about you as input to
Continue readingFacebook sells your attention NOT your data!
Why is it that we are never satisfied? Your attention is the answer to that question. … Continue readingHow Your Attention System Works