Digitize your Product
Attract, convert, and service a younger more digitally savvy customer base by digitizing your product. … Continue readingDigitize your Product
Category: Social Media
Platform Press
Until very recently, we were readers and viewers. We were subscribers. We were consumers. Today, we’re all creators! Martin Luther used the printing press to disrupt the well established Catholic church. He was responsible for
Search vs. Social 2020
Google is now the great Answer Engine. The result is the answer in less than 0.31 seconds. It is no longer a Search Engine that points you to a website that contains the answer. That
Be like water in business
Be like water. Water does some amazing things! Many of them are counter intuitive! In its solid phase it floats on its liquid phase. It expands when it freezes. It has 2 different liquid states. It
Business Flows versus Processes
Business Flow Models do not require detailed mapping. … Continue readingBusiness Flows versus Processes
Facebook sells your attention NOT your data!
Facebook and Google compete for your attention. They create and manage experiences to capture and hold your attention. They sell your attention, not your data. They collect and use data about you as input to
Continue readingFacebook sells your attention NOT your data!
Digital Transformations
Radically reduce costs and improve the customer experience (CX). … Continue readingDigital Transformations
Take advantage of this incredible opportunity!
using social media for business purposes. … Continue readingTake advantage of this incredible opportunity!
The Best Way to Play Social Media: The Casino Analogy
Winning at the social media tables … Continue readingThe Best Way to Play Social Media: The Casino Analogy
Top 3 Social Media Strategies
The top 3 social media strategies are best demonstrated using the following 3 party negotiation analogy. The first person is you. The second person is just one social media user. The third person is the