Entrepreneur
At full vertical integration, Musk’s three plans, Essential, Living and Health, cost $85 to $500 a person a month to supply, self-insured. A billion people come to $3.5 to $6 trillion a year, and the subscription’s margin carries the half who pay nothing. … readFeeding the Machine
When you own nothing, nothing holds you. Every bundle must win you again each month, your own AI casts the vote, and competition shows up as more services at the same price. … readThe Monthly Election
Our rites of passage were built from things we came to own: the first car, the first apartment, a door of our own. When the bundle removes those objects, families will have to build new thresholds on purpose. … readNobody Hands You the Keys
Owning nothing deletes nothing. Ownership quietly stored a household’s wealth, risk, identity and belonging, and as subscriptions replace possessions each of the four must move somewhere new. … readWhat Ownership Was Holding
Ownership was always three bills in one: use, idle and risk. As AI makes shared fleets cheap to run, a single subscription will cover a whole life, insurance included, for half of an ordinary salary. … readYou’ll Own Nothing and Be Happy
The fixed price was never a law of nature. It was a machine built in the 1870s because a floor of hired clerks could not haggle at scale, and AI agents just made negotiation free again — the price tag is losing the only job it ever had. … readThe Price Tag Was a Machine
A lecture on ideation. You are in relationship with every idea, all the time, and all of those relationships cancel to zero. Your bias is not what you hold. It is the arrow that is missing, and it points you somewhere. … readThe Missing Arrow
The cost already paid is the same under every choice you have left, so it can never decide between them. AI delegates are about to obey that rule for us, and the past will split in two: what we paid, which owes us nothing, and what we promised, which still binds. … readWhat’s Done Is Done
Two strangers who cannot talk still find each other, because some answers are obvious to both. For all of history the obvious answer was made of shared history. AI is about to make it out of a shared machine, and this time the clock has an owner. … readThe New Grand Central
A 1969 book explained why the best worker makes a poor manager: the promotion rewards the job you had, not the one you are given. AI just handed that promotion to everyone at once, minus the half of management that breaks hearts. What remains is the half nobody practised. … readEveryone Just Got Promoted