Social Media, The End Game

smt-logo BIG TRANSThe most important contribution that social media made on our global society is the lack of anonymity.  Prior to social media we had online communities (i.e. chat rooms).  You created a username (also called a “handle”) to join communities.  Mine was silver1337us.  We are now friends on Facebook; connected on LinkedIn; circled on Google+; followed on Foursquare and  fellow reviewers on Yelp.  You see my headshot. I see your yours.  It’s NOT an avatar. This actually changes everything.  By 2025, their will be a new gap in human civilization.  It will still be referred to as “The Haves and Have Nots” BUT you will be judged on your reputation and trustworthiness (versus net worth and income).   Your ability to 1. do business, 2. date, 3. network with other like minded souls, 4. vote, 5. ask for help, provide help, 6. buy and sell goods, WILL ONE DAY BE IMPOSSIBLE WITHOUT YOUR DIGITAL TRUSTWORTHINESS. This actually (over time) has an impact on 1. Crime 2. Governance 3. Religion 4. Accountability to others AND IT GETS BETTER This actually has an impact on our very real life (versus digital life)!!  WE (All of us) live more cohesive lives in our real life knowing that their are 10,000,000 surveillance devices now.  Surveillance devices now outnumber us humans almost 2:1. ONE DAY YOUR DIGITAL TRUSTWORTHINESS WILL BE SO IMPORTANT TO YOU THAT YOU WILL BE A BETTER PERSON IN REAL LIFE. You can thank me later 🙂

Author: John Rector

John Rector is a Charleston-based entrepreneur, author, and AI strategist. He co-founded E2open, the supply-chain software company acquired for $2.1 billion in 2025, and in 2026 opened Charleston AI, a 3,000-square-foot lab that helps people and organizations understand and use artificial intelligence. He is the creator of The Reality Equation — a lecture series, book, and curriculum exploring attention, prediction, and how reality is experienced — and the author of more than two dozen books. He writes and speaks widely on artificial intelligence, attention, and the future of human work.

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