Fundraising in 2015

By accident, social media changed the rules for fundraising.  Most of you are unaware of this fact.  You will notice in a few years when you remember this blog post.  You will say “Shit!  He was right”  I know!! it will hurt.  I hate being right myself.

Non Profit ConceptAnyway, turns out rather broke or rich we all have big hearts.  We all love to give.  It’s kinda inherent in our DNA.

Raise money the new way.  Make ME your hero. Make it about ME!  Not your cancer, not your event, not your cause but ME!  Your “audience of 1” is critical to your success.  Design empathy into your fund raising processes.

 

If you need help, feel free to contact me.

Author: John Rector

Co-founded E2open with a $2.1 billion exit in May 2025. Opened a 3,000 sq ft AI Lab on Clements Ferry Road called "Charleston AI" in January 2026 to help local individuals and organizations understand and use artificial intelligence. Authored several books: World War AI, Speak In The Past Tense, Ideas Have People, The Coming AI Subconscious, Robot Noon, and Love, The Cosmic Dance to name a few.

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Discover more from John Rector

Subscribe now to keep reading and get access to the full archive.

Continue reading